Opinion: What Brands Need to Know About Social Media Viewing
As sport attempts to reach new audiences across social media and digital platforms, Joe Weston, Head of Sport at We Are Social, explores how tapping into streaming can help capture
May 5, 2021
Opinion: How Covid-19 has Revolutionised the Sponsorship Model
James Mercer, Commercial Director at Formula E race team Envision Virgin Racing, looks at how the pandemic has forced the sports industry to rethink collaborations with sponsors and how the
Temba Bavuma Signs with Roc Nation
Roc Nation Sports has announced the signing of South Africa’s limited-overs cricket captain, Temba Bavuma. Bavuma becomes the second national captain to join Roc Nation Sports alongside Springbok captain, Siya
Video – Vodacom Unveils Restored Chiefs and Pirates Cars
Vodacom’s Sisonke Siya Winna campaign is in its final stages, with the two restored cars – the Orlando Pirates-styled Gusheshe and the Kaizer Chiefs-themed Kentucky Rounder – now ready for