Fortress sponsors Sunshine Tour’s Rookie of the Year prize
Fortress Real Estate Investments Limited, sponsors of The Fortress Invitational on the Sunshine Tour, have expanded their support with a new Rookie of the Year incentive. The Rookie of the
Sport Industry Group
African Bank to sponsor Soweto Marathon
African Bank has been unveiled as the new headline sponsor of the Soweto Marathon, concluding a five-year deal with race organisers. The 28th edition will take place on 5 November
Vitality withdraws as title sponsor of Netball World Cup
Vitality, a subsidiary of Discovery, has withdrawn as title sponsor of the Netball World Cup, which is set to be hosted in Cape Town at the end of the month.
Semenya wins appeal at European Court of Human Rights
The European Court of Human Rights has ruled in favour of double 800m Olympic champion Caster Semenya in a case involving testosterone levels in female athletes. The 32-year-old South African
MSCSPORTS appoints new Managing Director
South African agency MSCSPORTS has announced the appointment of Carrie Delaney as its new Managing Director. According to a statement from MSCSPORTS, the appointment follows the news that co-founder and
SuperSport grows its Comrades Marathon audience
SuperSport has grown its Comrades Marathon viewership, with approximately 49% more fans of the iconic South African ultra-marathon tuning into the 2023 broadcast of the race – a Down Run
Video – Gilbert launches Barbarians v World XV campaign
Gilbert Rugby has officially launched its Barbarians v World XV campaign across its website and social channels. The campaign – dubbed Spirit of Rugby – leans into the wider Gilbert Is Rugby brand campaign
Video – Toyota SA launches new Hilux brand
The Toyota South Africa Motors brand campaign features a TVC starring Springbok players Malcolm Marx, Jesse Kriel, Willie le Roux, Pieter-Steph du Toit, and Lukhanyo Am. In 2022, TSAM announced
Basketball Without Borders returns to SA
The National Basketball Association and the International Basketball Federation have announced that the 19th edition of Basketball Without Borders Africa will be held in Johannesburg from 28-31 July. This marks
PUMA signs up SA netball stars
Global sports brand PUMA has signed partnership agreements with South African netball stars Refiloe Nketsa and Elmeré van der Berg. According to PUMA, this forms part of its “commitment to