LIV Golf has announced a multi-year partnership with Rick Shiels Media, marking the first official collaboration with a major content creator in the league’s history. Through this partnership, Rick Shiels – one
This piece first appeared on the UK Sport Industry Awards platform. As the sports industry heads into 2025, the concept of the fan experience is more diffuse than ever before. Different
SA Rugby and Coca-Cola have announced the signing of a new four-year partnership. It’s a return to the SA Rugby fold for the drinks brand and it will see the
SARU will have to cough up R14-million after its general council voted against Ackerley Sports Group’s private equity bid in December. ASG’s proposal – worth R1.4-billion for a 20% stake
The Australian Open doesn’t own all of its broadcasting rights, so they’ve taken the decision to live-stream a Wii Tennis-like version of the matches on YouTube. That means tennis fans
The Ultimate Fighting Championship has released the official trailer for the title rematch between middleweight champion Dricus du Plessis and Sean Strickland, set to take place in Australia next month at UFC 312. HAVE
As TimesLive’s Sazi Hadebe reports, the SA boss of Le Coq Sportif says the deals with Bafana Bafana, Banyana Banyana and Stellenbosch FC are not in danger. Bafana Bafana’s kit
A governance review by an independent audit firm is being commissioned by SA Rugby. Rugby’s governing body says it’s to assure stakeholders that governance requirements were adhered to in relation
Boxer Athletics Club has announced the re-signing of its current athletes, including elite runners Elroy Gelant, Glenrose Xaba, Cacisile Sosibo, Precious Mashele, Kabelo Mulaudzi, Chris Mhlanga, Lebo and Lebogang Phalula.
Three-time Comrades Marathon champion and five-time Two Oceans Marathon winner Gerda Steyn has joined the Hollywood Athletics Club. The announcement was made during a special event held at Greyville Racecourse
