SABC and BSA sign three-year deal
The SABC and Boxing South Africa have signed a three-year partnership in a bid to professionalize and revive the sport of boxing in the country. The deal with BSA and the
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SA20 to be bundled with CSA rights in India
The agreement kicks into place in 2023, when the existing ASICS apparel deal comes to an end. The Springboks and SA Rugby will have a new technical apparel provider in
Content still king, but you need to get it right
That certainly remains the case, but it’s not just any content – whether it’s long or short-form – that wins the day. It’s the content – video sports content in
Ronaldo named most powerful player on Instagram at World Cup
The BBC reports on just how powerful the Manchester United and Portugal star is on social media, and what he offers the brands he partners with. Cristiano Ronaldo leads Lionel
Big money changes hands at SA20 player auction
South African big hitter Tristan Stubbs fetched the highest bid of R9.2 million at the inaugural SA20 player auction in Cape Town. Sunrisers Eastern Cape won a fierce bidding war against MI
Podcast – The Long and the Short of It – Tony Johnstone
In the latest episode of this golf podcast, sponsored by Blair Atholl Golf and Equestrian Estate, Simon Hill, Dale Hayes and Dylan Rogers catch up with one of the most
Return of the SA Grand Prix on hold
There will be no SA Formula 1 Grand Prix in 2023, following the release of next year’s 24-race calendar for the 2023 season. The new race in Las Vegas and
Sunshine Tour adds new Fortress Invitational
The Sunshine Tour has added a new tournament to its 2022 schedule, with the R1.5 million Fortress Invitational to be played at Ebotse Links from 7-9 October. The headline sponsorship
Sharks Rugby announces rebrand
The Sharks have unveiled a new logo as part of the franchise’s attempts to reposition their brand. In a statement on their website, the Sharks said the rebranding, under the ownership of MVM Holdings,
Lions Cricket wrap up deal with Telkom
Lions Cricket has concluded a partnership agreement with telecoms giant Telkom, which will see the Imperial Wanderers offer an improved fan experience, as Africa’s first-ever 5G stadium. The partnership will