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Man United Announces Partnership with StarTimes

Manchester United has concluded a deal with StarTimes for access to MUTV for African fans of the club.

StarTimes will distribute MUTV to subscribers in over 30 countries across sub-Saharan African, representing the biggest agreement of its kind by Manchester United in the region.

Viewers in countries including Nigeria, South Africa, Kenya and Ghana will receive exclusive Manchester United content 24 hours-a-day via StarTimes platforms.

Content on MUTV includes first team and academy games, live coverage of the manager’s press conferences, player interviews, documentaries and news.

StarTimes has 13 million subscribers through its DVB digital TV service and 20 million users of its OTT streaming service.

Phil Lynch, Chief Executive of Media, Manchester United, said: “We are proud to have hundreds of millions of passionate fans in Africa and this long-term agreement will allow them to get closer to the club through MUTV’s exclusive, round-the-clock content from Old Trafford and the AON Training Complex. MUTV is one of our most important channels for engaging with fans around the world, whether through linear or direct-to-consumer streaming platforms, and we are excited to be significantly increasing its reach through our new partner, StarTimes, in Africa.”

Sport Industry Group
Sport Industry Group

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