PT SportSuite has announced the latest extension to its service offering.
The recently-launched PT Engagement team will “offer specialised consultancy services to new and existing clients – with the aim being to ensure higher rates of engagement across user-generated content and brand activations, with Augmented Reality scanning and advertising operations as a service to connections between digital audiences and sponsors”.
According to PT SportSuite, the launch of PT Engagement is the result of a strategic decision to re-position itself as a full service provider of Software as a Service (SaaS) platform and consulting services – providing the means, the expertise and design input to increase community and brand engagement, user registrations, digital media IP and sponsor value.
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“Through our experience of working across traditional media groups, brands, sports organisations and campuses, we’ve learned that internal capacity issues are often a root cause of organisations failing to reach their campaign goals,” said PT Engagement Manager Nick van Rensburg. “As a business we’ve realised that we can do better than simply handing over the keys to our SaaS platforms and expecting maximum value to be achieved by clients. We have the experience and know-how to unlock the real value of our engagement platforms across web and app, and we’re looking forward to working closely with all our partners to achieve some amazing results.”