The North Face has launched a new brand campaign, ‘Have You Ever’, in a bid to “celebrate the moments in life that adventure was made for”.
Aiming to inspire explorers, the campaign features Betty Reid Soskin – the oldest serving National Park Ranger in the United States – who narrates a new brand ‘anthem’ to help launch the campaign.
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The campaign will run for the remainder of the US summer, with new collections dropping from now until September, across Run, Train, and Hike categories.