T&W’s Lukhanyo Am piece for SuperSport Schools was the stand-out winner in the Audiovisual Content of the Year (Short Form) at the recent 2021 Hollard Sport Industry Awards.
Created as a television commercial to formally announce the April 2021 launch of SuperSport Schools, this piece follows a day in the life of a young Lukhanyo Am, with his older self urging him to stay focused, to work hard at school, and to give his very best on the field.
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The messages conveyed in this creative piece include that hard work pays off and that sports stars can emerge from anywhere in the country, and beyond, provided they are given a platform to shine.