South African insurance brand BrightRock has joined the Vodacom Bulls as an associate sponsor.
The BrightRock logo will feature on the back of the Bulls jersey, just below the players’ positional numbers.
With their ‘Love Change’ message and a passion for rugby, BrightRock have an existing relationship with the sport, having been an associate sponsor of Western Province Rugby and the DHL Stormers since 2016, along with being the main sponsor of the annual BrightRock Players’ Choice Awards for the last four years.
“BrightRock committing their support of the Vodacom Bulls is a massive boost for us. There are many similarities between the brands, but the two that are most fitting for me is that they are at the cutting-edge of their field and strive for perfection in everything that they do. The team and I are excited about the journey ahead, and with partners like BrightRock at our side, we believe that our fans are in for a special ride,” said Blue Bulls Company CEO Edgar Rathbone.