The Q36.5 Pro Cycling Team has unveiled its official 2023 jersey and a host of new commercial partners at an event in Zurich, Switzerland.
The Swiss-registered UCI ProTeam has entered into key partnerships with official bike supplier SCOTT, SRAM, Synchros, Breitling, Mercedes and UBS.
The team presentation and kit launch was attended by management, new partners, the media and technical advisor and cycling legend Vincenzo Nibali. Q36.5 Pro Cycling Team riders sported the team jersey for the first time, showcasing their key sponsors.
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Q36.5 has partnered with SCOTT on a multi-year sponsorship deal, with SCOTT providing the team with premium, race-proven road bikes, as well as with high-performance helmets and eyewear. As one of leading brands in road bike manufacturing, SCOTT stands for innovation, technology and design, developing some of the fastest road bikes in the world.
“SCOTT are innovators with a rich history in professional cycling and this partnership has helped us secure the riders we have today. When riders are committed to join a new project because of the partnerships and equipment, you know you have a great foundation to build from,” said Doug Ryder, General Manager, Q36.5 Pro Cycling Team.
Syncros, a brand within the SCOTT Group, has also announced its partnership with Q36.5 Pro Cycling Team as the official supplier of bike components, including saddles, cockpits, and seatposts. SRAM completes the set-up as supplier of drivetrain components and Zipp wheels in a significant sponsorship that once again sees SCOTT and SRAM collaborating on a Pro Tour team.
In its first-ever cycling team sponsorship, Swiss watchmaker Breitling will support Q36.5 Pro Cycling Team on their mission to reach the World Tour. Breitling owns a long history of serving as the official timekeeper for major cycling events, including the Tour de France and Giro d’Italia.
As a longtime supporter of an organization that supplies bicycles to remote communities in South Africa, Breitling said it was fully aligned with Q36.5 Pro Cycling Team’s vision that bicycles move society forward in a sustainable way.
“With progress at the heart of who we are, one of our goals is to leverage our international team and global racing calendar to raise awareness to the benefits of social mobility, through education, and physical mobility in Africa. Another is to reduce our carbon footprint, minimizing the use of plastics and showcasing the benefits of cycling as a means of building healthier and more sustainable communities. This all ties into our mission statement of “Racing the Future” to make the world a better place for all,” said Ryder.
Q36.5 Pro Cycling Team also unveiled partnerships with UBS, the global wealth manager, and car manufacturer Mercedes Benz, which will provide the team will a full fleet of racing and logistics vehicles.