Flexibility, clear communication and the need to strengthen relationships and partnerships were some of the key take-outs from Nielsen Sports’ first annual ‘Sponsorship Outlook Report’ carried out in South Africa.
South Africa’s fastest man over 100 metres on having to get his head around a re-scheduled Olympics, how he sometimes forgets to eat, finding time with girlfriend Jo Prins, running
Thayer Lavielle, Executive Vice-President at The Collective Wasserman, explains why the world of sport needs to wake up to the new power players: Gen Z and Millennial women. Close your
Ingrid Silver, partner in the global entertainment and media industry group of international legal firm Reed Smith, predicts the sports that could command a commercial premium following the COVID-19 pandemic.
Robin de Kock has been involved in surfing administration since 1974 and was elected President of SA Surfing in 1987. Following unification in 1992 he was once again elected President
SA Rugby and South African Breweries have announced that the Currie Cup will be sponsored by Carling Black Label for the next three seasons. The Carling Currie Cup will officially
Land Rover has announced it will continue its partnership with the South African Rugby Union, as the official vehicle partner and an associate sponsor of the Springboks. The announcement is
Six Gun Grill, Crown National Food Group’s seasoning, has been unveiled as the new naming rights sponsor of Newlands Cricket Ground and the title sponsor of the Cape Cobras franchise.
In the second in a new series of Sport Industry Awards pieces looking at the business of various individual sectors within the South African sports industry, RMB Chief Marketing Officer
He’s the first African to win a Professional Darts Corporation title, with victory in the German Darts Championship. But, how did 34-year-old Devon Petersen get from playing darts at home
