Sport Industry

Video – Chelsea Stars in Yokohama Prank

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Chelsea stars Mason Mount and Jorginho have teamed up with 90min and Yokohama to prank their team-mate Timo Werner.

Building on two previous successful partnerships, 90min wanted to showcase a ‘fun’ side of the Yokohama brand, while “creating a deeper connection between Yokohama’s products and its consumers”.

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In the ad, Werner believed he was being featured in a TV commercial promoting Yokohama’s Advan and Geolander tyres, but unknown to him, he was being set up by his team-mates.

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