Sports apparel brand PUMA has released its latest ‘Only See Great’ content piece – this time featuring retired Jamaican sprinter Usain Bolt.
Bolt is widely considered the greatest sprinter of all time. He is the world record holder in the 100 metres, 200 metres, and 4 × 100 metres relay. He’s also an eight-time Olympic gold medallist and the only sprinter to win Olympic 100m and 200m titles at three consecutive Games.
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With the ‘Only See Great’ campaign, PUMA explores the career paths of its brand ambassadors, as they talk about their own experiences to achieve greatness, listen to their hearts, and share their vision with others.
The idea for this campaign was inspired by cultural icon, entrepreneur and philanthropist Shawn “JAY-Z” Carter, who first said: “I only see great. I don’t see good. I don’t see compromise. We should always strive to make something great, something that will last.”