Opinion: Democratising Sport After Covid
The coronavirus pandemic has forced sport to confront some inconvenient truths and once again highlighted the disparity between elite and grassroots sport, says Mike Emery, CEO of Joymo.tv – a live
Sport Industry Group
Video – Two Circles Urges Sport to Capitalise on Post-Covid Demand
Two Circles have released findings from a recent digital event hosted for its UK and EMEA clients, calling for sport to embrace innovation to capitalise on post-Covid demand. The agency
THIRSTI Named Official Water Partner of Cape Epic
THIRSTI Water has announced the signing of a three-year agreement as the Absa Cape Epic’s Official Water Partner. The mountain biking event, scheduled to take place from 17-24 October, is
Opinion: The Rise of the Collaborative
Brian Bolten, a 25-year sports and entertainment marketing veteran, discusses his vision for the future of service companies within the industry. The year 2020 (and continuing into 2021) has obviously
Getting to Know: Neil Jankelowitz
Johannesburg-based Mscsports will be 20 years old this year, and here, CEO Neil Jankelowitz looks back at where things started and how the sports industry has changed over the past
Opinion: The Future of Athlete Endorsements
Yao Williams, Head of International at the A1 Partner agency, explains how athletes can work with brands to become movers for social good and calls for the industry itself to
Montjane Named Discovery Vitality Ambassador
Wheelchair tennis player Kgothatso ‘KG’ Montjane has been unveiled as Discovery Vitality’s latest ambassador. In the process she joins fellow ambassadors Chad le Clos, Caster Semenya, Wayde van Niekerk, and
City Surf Series Postponed for Second Time
The City Surf Series has moved once again – this time from April this year to October and November. The series will now begin in Port Alfred on 8 October,
CSA Makes Compensation Call to ICC
Cricket South Africa has written to the International Cricket Council requesting it consider introducing compensation for less wealthy nations when tours are postponed or cancelled. The latest development follows the
Cheetahs Announce Partnership with BLK Sport
The Toyota Cheetahs have announced that they’ve entered into a long-term partnership with BLK Sport, which will become the official technical partner of the Cheetahs. As part of the partnership,