SA Rugby’s BokSmart Rugby Safety programme has concluded a sponsorship agreement with sports software specialist, SportsCap. The agreement will allow the national rugby safety programme to continue training coaches and
Former Olympic champion, Penny Heyns and former Springbok wing, Bryan Habana, have teamed up together with MatchKit to unlock commercial opportunities for swimmers and other aquatic athletes in the build-up
Chris Madden, co-founder of Chicago-based digital marketing agency Matchnode, explores how teams can boost their digital engagement with fans during the ongoing COVID-19 pandemic. The COVID-19 pandemic has transformed major
Gregg Oldfield, Chief Executive of Engage Media Partners, explains why changes in content production and delivery accelerated under COVID-19 are here to stay and how the scope for creativity has
Unless NTT Pro Cycling Team Principal, Doug Ryder, can find a new sponsor in the month or so, there’s a very good chance the team will fold, setting back South
To develop this list, Nielsen analysed over 6,000 athletes from 21 sports, covering the period between July 2019 and June 2020. If the COVID-19 pandemic and resulting lockdown has reminded
The Bulls and Springbok prop on taking up the game late, going to primary school under a tree, the focus of his foundation, how he knows what it’s like to
Cricket South Africa has postponed this year’s Mzansi Super League. Scheduled to be held in November and December‚ CSA Acting CEO, Kugandrie Govender, said the third edition of the tournament
SA Rugby has announced plans to exit Super Rugby and join the PRO14 competition, which is set to be expanded. That would involve moving the Lions, Bulls, Sharks and Stormers
As a part of Levergy’s ongoing ‘Lessons from Lockdown’ series, the Johannesburg-based agency analyses how it believes the lockdown has exposed the antiquated way many sponsorships are packaged and sold.
