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MatchKit Signs Up USA Swimming

South Africa-based MatchKit.co has signed up USA Swimming as a new client.

MatchKit launched in 2020 and is a mobile platform that reinvents the way athletes monetize their careers in a simple and cost-effective way.

Athletes are able to:

  • Build their own platform in five minutes 
  • Automatically integrate their social media channels to show potential sponsors the scope of their influence
  • Set up an e-commerce store – letting fans purchase merchandise, personalized video and audio shout-outs etc
  • Use MatchKit to handle all fulfilment needs, from inventory management to payments, printing, shipping and returns

“For nearly a year, our nation’s best athletes have shown incredible perseverance in finding safe pool space and the financial means to remain Olympic hopefuls longer than planned,” says Shana Ferguson, Chief Commercial Officer of USA Swimming. “We continue to seek ways for our athletes to earn money to train, compete, and thrive. Today we are incredibly proud to announce our alignment with MatchKit.co to help our national team athletes build their own personal brands and succeed financially during these tough economic times. Our elite athletes don’t have excess time to worry about things outside of competition, training and a busy travel schedule. Covid-19 has forced us to adapt quickly and it is exciting to be able to work with a platform that gives athletes a competitive advantage off the pool deck.”  

“My team and I have used lockdown to interrogate ways to help athletes of all sporting disciplines and tiers reignite revenue-driving opportunities, while waiting for the commencement of their respective leagues or competitions,” says Mike Sharman, Co-Founder of MatchKit. “The slowdown of physical sporting activity is inversely proportional to the uptick in social media activity. Athletes may not be able to entertain viewers in a grandstand, but all the digital world’s their stage to engage and enhance their connection with the most valuable stakeholder – the fan!”

Sport Industry Group
Sport Industry Group

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