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Motsepe Outlines Vision for CAF

South Africa’s Patrice Motsepe has pledged to visit every single country in Africa in the next year.

That’s after being elected unopposed as the new Confederation of African Football President.

The 59-year-old South African addressed a gathering of Africa’s member associations at the elections venue in the Moroccan capital Rabat, and stressed his belief in how unity can herald a new era for African football.

Motsepe faces a host of challenges as he steers African football forward.

Following various corruption scandals, he is keen to improve the confederation’s governance and image – particularly the latter given his desire to bring in private sector investment to boost CAF’s precarious finances.

The African football body suffered a drop in its cash reserves of $40m dollars – from $110m to $70m – between 2019 and 2020.

“The way to get yourself out of trouble is not to cut, because if you keep cutting you get to the bone and then you cut the bone, so the recognised strategy worldwide – in commerce – is to grow,” said Motsepe. “And you grow by making your football and country attractive.”

Motsepe was clear that addressing CAF’s ongoing losses was his principal priority – an aim which he hopes to achieve by seeing the reality on the ground in all Africa’s 54 member associations.

Improved infrastructure and financial self-sustainability were repeated themes for Motsepe, following his election, when he also highlighted his aims to improve Africa’s competitions, youth investments, women’s football, broadcasting rights and the general product overall.

Sport Industry Group
Sport Industry Group

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