IOC and AB InBev announce worldwide Olympic partnership
The International Olympic Committee has announced that AB InBev will become a ‘Worldwide Olympic Partner’ through to 2028. Corona Cero zero-alcohol beer will be the global beer sponsor of the
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SuperSport secures last-minute deal to broadcast AFCON
MultiChoice has announced that SuperSport will broadcast all 52 games of the Africa Cup of Nations after securing a last-minute deal with rights-holders New World TV. Initially, MultiChoice had issued
Chiefs and Pirates sign partnership with SuperSportBet
SuperSportBet has announced that it has concluded partnerships with Soweto giants Orlando Pirates and Kaizer Chiefs. The betting platform, launched earlier in January, said the collaboration with the Buccaneers and
Betway SA20 wraps up more commercial deals
Betway SA20 has announced the conclusion of a partnership agreement with Zoho, a global technology company offering over 50 cloud-based business apps for sales, marketing, HR, finance and more. Zoho
MultiChoice partners with KingMakers to launch SuperSportBet
The MultiChoice Group has partnered with KingMakers, a leading sports betting and digital entertainment company, to launch betting platform SuperSportBet. “We are thrilled to have joined forces with KingMakers to
Basketball Africa League unveils venues, dates for upcoming season
The Basketball Africa League has announced that the league’s expanded fourth season will tip off on 9 March at the SunBet Arena in Pretoria. The 2024 BAL season will feature
Mahindra SA partners with Joburg Super Kings
Automotive manufacturing corporation Mahindra South Africa has concluded a sponsorship agreement with Betway SA20 franchise the Joburg Super Kings. Mahindra SA will be the team’s ‘Principal Sponsor’ and the partnership
SuperSport Park unveils International Cricket Academy
SuperSport Park has unveiled its new International Cricket Academy, which will be dedicated to nurturing cricketing talent on a global scale. The academy will run from 1 September 2024 until
NBA names Clare Akamanzi as new CEO of NBA Africa
The National Basketball Association (NBA) has named Clare Akamanzi as the new CEO of NBA Africa. She takes over from Victor Williams, who stepped down from the position at the
Betway SA20 and Willow TV announce broadcast partnership
Season 2 of Betway SA20 will be accessible to the growing cricket audience in North America with the announcement of Willow TV as the official broadcaster in the region. Willow