Orlando Pirates and OPPO South Africa have unveiled a new partnership that sees the smart device brand become the ‘Official Mobile Partner’ of the Buccaneers.
OPPO already has established relationships with international football giants FC Barcelona and AC Milan, as well as the International Cricket Council and the ICC World Cup.
According to a press release, the new partnership is “an opportunity for OPPO South Africa to work hand in hand with Pirates to create joint exclusive initiatives, with the aim of connecting and exciting all sports, tech, innovative and stylish South African supporters.”
For starters, there will be an OPPO ‘goal of the month’ competition, where Pirates’ supporters will be able to vote for their favourite goal scored by one of their players. A winner amongst the voters will also be able to walk away with a brand new OPPO phone, every month.
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“Orlando Pirates is a club with vast history, yet very innovative and forward thinking, some characteristics that we share with OPPO, a cutting-edge and globally-acclaimed brand,” said Joseph Bertrand, Orlando Pirates Brand and Sponsorship manager. “That is why we are excited to welcome OPPO to the Pirates family and we are convinced that we are going to be able to show value to all the Orlando Pirates stakeholders through joint resources and inventiveness.”
“We are delighted to become the ‘Official Mobile Partner’ of Orlando Pirates Football Club, one of South Africa’s oldest clubs with a rich history and proud traditions. OPPO and Orlando Pirates share many values, including dedication to high performance and innovation, which resonates with fans and our customers in South Africa. We are looking forward to this collaboration with Orlando Pirates and changing the way football supporters see things, changing the way the game is played, changing how we do things – together we want to bring fans closer to the game and support the next generation of footballers in South Africa,” said Sam Zhang, CEO of OPPO South Africa.
This partnership is part of OPPO’s global sponsorship strategy and further confirms the company’s interest in sport and football in particular.