SA Rugby Sides with SuperSport in SABC Spat
Rugby’s governing body makes it clear that it believes the SABC should have put the needs of its viewers ahead of its dissatisfaction with the sub-licensing terms offered up by
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DHL Named Title Sponsor of Lifesaving South Africa
DHL Express has announced that it has concluded an agreement with Lifesaving South Africa that sees it become the organisation’s new title sponsor. The partnership covers three key areas: primary
Bongi Msomi Joins Roc Nation Stable
National netball captain Bongi Msomi has become the latest South African athlete to join Roc Nation Sports. Msomi is the third national captain to join the stable after Siya Kolisi
Tsogo Sun Added to Lions Series Sponsor Portfolio
SA Rugby and the British & Irish Lions have unveiled Tsogo Sun Hotels as the ‘Official Hotel Partner’ of the 2021 Lions Tour to South Africa. Tsogo Sun will provide
TTM Rebrands as Marumo Gallants FC
The club formerly known as Tshakhuma Tsha Madzivhandila (TTM) has rebranded as Marumo Gallants FC. Gallants Chairperson Abram Sello explained that the name was based on the bravery shown by
Tennis SA and SABC Strike Broadcast Deal
Tennis South Africa and the SABC have announced the agreement of a new three-year media rights partnership. It will commence later this month and include a monthly TSA magazine show
Cricket SA Completes AGM and Finalises Board
Cricket South Africa’s Annual General Meeting has been completed via a Zoom session and the new board finalised. Norman Arendse was appointed as the eighth independent director and Lawson Naidoo
Tennis SA Launches #JoinTheClub Campaign
Tennis South Africa is looking to capitalise on an increase in tennis interest in South Africa, with the launch of its #JoinTheClub campaign. Despite the Covid-19 pandemic, tennis participation has
Powerade Named Official Hydration Partner of Lions Tour
SA Rugby and the British & Irish Lions have announced global hydration brand Powerade as the ‘Official Hydration Partner’ of the upcoming Lions tour of South Africa. As part of
Unpacking The ‘Why’ of SuperSport Schools
At its core, SuperSport Schools is about broadcasting as many school sports matches as possible, but it’s also about drawing in a younger audience, interacting with it on its platform